Monday, February 9, 2009

Discount flowers in your area

(My Original Blog Post: http://www.wealthyways4you.com/online-business/discount-flowers-in-your-area)
by Diana Otis


The biggest complaint of consumers about online florists has been focused on the poor quality of many of the flower orders when they are finally delivered. Customers have argued that their order arrived bearing no recognizable resemblance to the vibrant display model featured in the clear color photos advertised online. Not only are purchasers upset, the recipients are disappointed as well, and sometimes they are bitterly unhappy. When the companies and owners fail to remedy the situation and address the customer's frustration it then creates a further alienation and the customer will not return.

This means that these delicate blooms are heavily stressed, and failing, long before appearing on the open market. It is therefore no surprise that the freshly cut flowers shown in the pictures look more colorful and alive than those now being pulled out of the cooler. Floral shops can only preserve the appearance and texture of flowers for a short while, no matter how many chemicals and coolers are being used. In other words many consumers are paying top dollars to purchase flowers that only have an illusion of beauty that will disappear in the next few days.

All florists are not alike, and today there are many discount flower delivery sites that are competing head to head with heavyweight florists, and the discounters are coming out on top. This success is due to their solid and honest marketing approach that is being used. The smaller companies are focusing on their strengths to attract customers and expand their business. When you choose one of these companies you will always be sending impressive gifts of outstanding beauty and value.

The discount flower delivery sites steer away from the more exotic and expensive blooms. Instead, they find that they can still create dazzling and beautiful creations by skillfully accenting an arrangement with colorful native flowers or colorful, exuberant dahlias, mums and sunflowers. All of these flower varieties produce effusive and colorful blooms but are very cheap to buy. For budget minded businesses and customers, it is a win- win situation.

This means that these delicate blooms are heavily stressed, and failing, long before appearing on the open market. It is therefore no surprise that the freshly cut flowers shown in the pictures look more colorful and alive than those now being pulled out of the cooler. Floral shops can only preserve the appearance and texture of flowers for a short while, no matter how many chemicals and coolers are being used. In other words many consumers are paying top dollars to purchase flowers that only have an illusion of beauty that will disappear in the next few days.

All florists are not alike, and today there are many flower delivery sites that are competing head to head with heavyweight florists, and they are coming out on top. This success is due to their solid and honest marketing approach that is being used. The smaller companies focus on their strengths to attract customers and expand their business.

The goal is to maintain a happy and satisfied customer base by always having beautiful, fresh flowers, the lowest cost and exceptional service and delivery. If you are considering a florist to use, you can confidently work with one of the sites that proudly advertises "discount flower delivery". Remember that what they are discounting is the price you pay, not quality or service. The delivery of these flowers is done quickly, and at a reasonable price. Another way that some of the discounters are able to distinguish their stores is by offering an expanded delivery area. Now even people living in distant, rural communities can enjoy having flowers delivered to their home.

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