Since every webmaster needs to ensure that their site is properly search engine optimized, you probably have already done a little looking into the SEO tools out there. You know that there are both free and paid SEO tools available and you may be wondering which o0f the two is a better idea. There are free tools which can be used to provide statistics on your site, watch your backlinks and do keyword research for you. Much of the time you're better off using the paid tools rather than the free ones; this is due to a number of reasons which we'll lay out in this article.
Paid Tools are Usually More Reliable - First of all, you'll typically find that once you try them out, the paid tools offer more reliability than do the free options out there. The reason for this is pretty obvious; there is a profit motive involved in the paid tools, so the developers have incentive to make sure that the software is maintained and updated.
Paid Tools Offer More Accuracy - Paid tools also generally perform better in the accuracy department. Free SEO tool developers have less incentive to improve and fine tune their tools. Developers who are paid for their work tend to get an earful from customers if their tools do not perform as advertised, which keeps them focused on constantly improving their software.
It's More Convenient to Use Paid SEO Tools - Usually most people find that it's a lot more convenient to use paid SEO tools. Many times one site will have all the tools that you need when you go with a paid option, making it easy to use all the tools that you need, since they are all at one convenient site.
Paid SEO Tools Offer Easier Integration - There are a multitude of different free SEO tools scattered all over the web; this can be difficult since they all work differently and rarely, if ever are possible to integrate with one another. Paid tools offer better interoperability, so you can save a lot of time and frustration.
Technical Support -Free SEO tools usually have little to no technical support. Paid tools of course do have some support behind them and in fact in many cases the technical support offered is excellent with turnaround times of 24 hours or less. If you run into any trouble with your SEO software, technical support is a big plus and can be well worth the purchase price all by itself.
There are of course some excellent free SEO tools out there, but the case for using paid SEO tools is very compelling. Technical support, convenience and easier integration makes paid SEO tools a favored option by many webmasters.
This article about paid seo tools is brought to you by webpositionexpert.
About the Author:
Simon M Skinner has worked in the SEO and internet marketing industry since 2004. He has successfully optimized websites from a wide range of industries. He owns
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